Alyssa Ackerman is a designer and strategist with a focus on User Experience research and insights. She lives in Portland but works internationally and focuses on website design, marketing, user experience strategy, content strategy, content creation, and graphic design. She loves graphic design, product design, website layout, album art, and illustration. She is an expert with Squarespace.
Nice to meet you
I'm Alyssa, a designer-turned-strategist with a passion for understanding and deepening relationships. Though my work has taken many forms, the focus has always been on understanding the people I’m designing for.
I've been working in Design, Marketing, and Strategy since 2011 at startups, agencies, and as a consultant. I have done significant work with web and graphic design, designing and executing research, developing brands and creative strategies, optimizing user experience (online and off), and creating content and content strategies.
I have been teaching User Experience, Digital Marketing, Design, and Website Management since 2014 with General Assembly and independently.
Experience Strategy & Marketing: EverThere, Livefyre, Dunkin Donuts, Yum! Brands, Sprint, Staples, Ram, Toyota, Coke Zero, Total Wine, Alex and Ani, CVS, Adult Swim, Craftsman, Nascar, Image Nation, Pride.com, Sacred Scoops.
I came across Alyssa while amassing a list of a dozen local businesses to call. She was my first call and I felt so confident about her professionalism, creativity, and technical abilities, that we set up an in person meeting straight away. I was blown away by how she not only knew so much about her field but had insights into my new business which I had yet to launch. I could tell she really wanted my business to succeed and gave me the best guidance to make that happens even if it went against what I thought I wanted. Fast forward to today and I am receiving nearly 50% of my new business from internet searches and the website selling itself. People are quick to compliment the look and user friendliness of the site and I’ve lost track of how many times I’ve referred people from all different backgrounds to Alyssa. - Bryan L
"I dreaded getting a web developer to help me build out a website for my clinic. Alyssa however was both easy and encouraging to work with. She helped keep me on track and understand how to reach my audience. Her experience in both marketing and in design gave me ease and helped me build a site that is both beautiful and reflects who I am. I have continued to rely on her for marketing expertise for my clinic and product development. Having her in my corner has been a great relief." - Kelly S